Have you wondered what the secret to becoming an Airbnb Superhost is? Since the company’s launch in 2008, Airbnb has become the premier platform for hosts and tenants alike in the world of short term rental. This rise in popularity is almost entirely attributed to the company’s focus on quality user experience. In 2016 Airbnb introduced a new feature in pursuit of this: the Superhost badge. Here we will be breaking down exactly what the Superhost badge is, why it is so important, and the secret to becoming an Airbnb Superhost.
What is an Airbnb Superhost?
A Superhost is an Airbnb host who has met special requirements to be considered one of the best options available for potential tenants to rent from. Here are the current base Airbnb Superhost qualifications:
- Hosts must rent at least 10 times a year
- Tenant reviews must stay on average above 4.8 stars annually
- A host’s response rate needs to stay above 90%
- A host must maintain a cancelation rate of 1% or lower ( Ignoring extenuating circumstance exceptions)
Hosts who meet these requirements don’t need to apply for the program as badges will automatically be awarded on a quarterly basis. January 1st, April 1st, July 1st, and October 1st, every year.
Why is Superhost status Important?
Airbnb advertises that those who meet the Airbnb superhost requirements will be displayed on the front page of all their website search results. This alone can be a huge factor in the decision-making process of prospective tenants.
Analysis done by AirDNA, in fact, shows the benefits go far beyond just front page results. They found that Superhosts experience 81% higher occupancy rates, and 60% more revenue for every available day of rental. These stats alone should make the process of how to become a superhost on Airbnb a top priority for all hosts looking to make more money.
The Secret To Becoming a Superhost
Many hosts looking to achieve this status will invest large amounts of money into their rentals, and as a result, raise rates to imply a sense of luxury. This won’t necessarily hurt you, but it is not always the best solution. In fact, in an analysis done by Airbnb, 5-star reviews are most rewarded when tenants feel as if they’ve received a great deal. But how can a host achieve this?
The secret? Finding the perfect balance of cutting costs so that you may lower your rates, without losing perceived value. For example, by using something such as Rental Furniture for their Airbnb, a host can replace current furnishings with top-quality furniture at a far lower immediate cost. With this cut in expenses, lowering rates becomes much more possible while even increasing the perceived value of the stay.
Leasing Airbnb Rental Furniture
If you are interested in using Airbnb rental furniture to become a Superhost, Southern Furniture Leasing is here to be your guide. Feel free to contact us anytime for more information, or click the link below to browse our wide selection of rental furniture that can help you on your way to earning that Superhost badge.